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1.
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Branding.com
Book
Publication
Chicago : NTC Business Books, 2000
Description
286 p.
LocationBiblioteca IPAM Porto
Availability
Available (1).
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2.
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E-marketing : um guia para a nova economia / Joaquim Hortinha
Book
Publication
Lisboa : Sílabo, 2001
Description
288 p.
Availability
No copies available
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3.
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Electronic comerce : strategies and models for business-to-business trading / Paul Timmers
Book
Publication
London : Wiley, cop. 1999
Description
268 p.
LocationBiblioteca Universidade Europeia (QBN)
Availability
Reference (1).
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4.
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Relationship marketing : dialogue and networks in the e-commerce era / Richard J. Varey
Book
Publication
Chichester : John Wiley & Sons, 2002
Description
217 p. ;
25 cm
LocationBiblioteca IADE-UE
Availability
Available (1).
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5.
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e-Business na óptica de marketing : os negócios na era da informação / Dário Félix Rodrigues
Book
Publication
Lisboa : Lidel, cop. 2002
Description
XX, 404 p
LocationBiblioteca IPAM Porto
Availability
Available (1).
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6.
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Brilliant online marketing : how to use the Internet to market your business / Alex Blyth
Book
Publication
Harlow : Prentice Hall, 2011
Description
IX, 163 p. ;
24 cm
LocationBiblioteca IADE-UE
Availability
Available (1).
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7.
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E-business / Francisco Ferrão
Book
Publication
Lisboa : Escolar, 2000
Description
141 p. ;
21 cm
LocationBiblioteca Universidade Europeia (QBN), Biblioteca IPAM Porto
Availability
Available (4).
Reference (1).
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8.
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Marketing digital de A a Z / Vasco Marques
Book
Publication
[s.l.] : Digital 360, 2021
Description
311 p.
LocationBiblioteca IPAM Porto
Availability
No copies available
Checked out (1).
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9.
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E-business marketing / Terri C. Albert, William B. Sanders
Book
Publication
New Jersey : Prentice Hall, cop. 2003
Description
XV, 208 p.
LocationBiblioteca IPAM Porto
Availability
Available (1).
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10.
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B2B : gestão de marketing em mercados industriais e organizacionais / Michael D. Hutt, Thomas W. Speh ; tradução Luciana de Oliveira Rocha; consultadoria, supervisão e revisão técnica Ricardo Haas Tarabay
Book
Publication
Porto Alegre : Bookman, 2002
Description
593 p.
LocationBiblioteca IPAM Porto
Availability
Available (1).
Reference (1).
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11.
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Hablemos de marketing interactivo : reflexiones sobre marketing digital y comercio electrónico / Paul Fleming ; colab. Maria José Alberdi Lang ; prol. Joost Van Nispen
Book
Publication
Madrid : ESIC, 2000
Description
219 p.
LocationBiblioteca IPAM Porto
Availability
Available (1).
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12.
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E-business 2.0 : roadmap for success / Ravi,Kalakota / Marcia Robinson
Book
Publication
Boston : Addison Wesley, 2001
Description
XXIV, 520 p.
LocationBiblioteca IADE-UE
Availability
Available (1).
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13.
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Movimentos de verdade na jornada do consumidor online : um estudo aplicado ao social commerce / Letícia Teorgas Terra ; orient. Beatriz Casais
Book
Publication
Porto : IPAM, 2019
Description
88 p.
LocationBiblioteca IPAM Porto
Availability
Reference (1).
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14.
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Marketing digital de A a Z / Vasco Marques
Book
Publication
[S.l.] : Digital 360, 2019
Description
243 p.
LocationBiblioteca IPAM Porto
Availability
Available (1).
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15.
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Digital impact : the two secrets to online marketing success / Vipin Mayar, Geoff Ramsey
Book
Publication
Hoboken, NJ : Wiley, 2011
Description
235 p. ;
24 cm
LocationBiblioteca Universidade Europeia (QBN)
Availability
Available (1).
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16.
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Plano de e-marketing / Carlos Martins ; orient. Elvira Vieira, Daniel Sá
Book
Publication
Porto : IPAM, 2008
Description
91 p.
LocationBiblioteca IPAM Porto
Availability
Reference (1).
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17.
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Facebook para negócios / Luciano Larrossa
Book
Publication
Lisboa : Marcador, 2019
Description
301 p. :
il. ;
24 cm
LocationBiblioteca IPAM Porto
Availability
Available (1).
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18.
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Meta-capitalism : the e-business revolution and the design of 21st century companies and markets / Grady Means, David Schneider ; for. James J. Schiro
Book
Publication
New York : Wiley, cop. 2000
Description
186 p.
LocationBiblioteca Universidade Europeia (QBN)
Availability
Available (1).
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19.
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Personalization through a proactive live chat in an e-commerce : the case of Byside’s client, a multinational retail company / Ricardo Nuno Teixeira Pimenta Marvão Mendes ; orient. Mohammad Bagheri
E-resource
Publication
Porto : IPAM, 2021
Description
108 p.
LocationBiblioteca IPAM Porto
Availability
Reference (1).
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20.
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Creative disruption : what you need to do to shake your business in a digital world / Simon Waldman
Book
Publication
Harlow : Financial Times/Prentice Hall, 2010
Description
XV, 230 p. :
il. ;
24 cm
LocationBiblioteca IADE-UE
Availability
Available (1).
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