Universidade Europeia - catalog › Results of search for 'an:7228'

61.

Análise da experiência do consumidor de moda de luxo em contexto online - aplicação móvel (app) versus website : caso de estudo Farfetch / Francisca Fontes Reis ; orient. Sandra Gomes Book Publication Porto : IPAM, 2018 Description 90 p. LocationBiblioteca IPAM Porto Availability Reference (1).

62.

Princípios de eBusiness : como os líderes de mercado actuais estão a aumentar as receitas, a produtividade e a satisfação do cliente / Thomas M. Siebel ; trad. Rui de Carvalho Book Publication Paris : Maxima, cop. 2002 Description 305 p. LocationBiblioteca Universidade Europeia (QBN) Availability Available (1).

63.

A cauda longa : por que é que o futuro dos negócios é vender menos de mais produtos / Chris Anderson ; trad. Carla Pedro Book Publication Lisboa : Actual, 2007 Description x, 254 p. LocationBiblioteca Universidade Europeia (QBN), Biblioteca IPAM Porto Availability Available (1). Reference (2).

64.

Electronic commerce : a managerial perspective / Efraim Turban... [et al.] Book Publication New Jersey : Prentice Hall, cop. 2000 Description 520 p. LocationBiblioteca Universidade Europeia (QBN) Availability Reference (1).

65.

Digimarketing : the essential guide to new media & digital marketing / Kent Wertime and Ian Fenwick Book Publication Singapore : Wiley, 2008 Description XIV, 406 p. ; 24 cm LocationBiblioteca IADE-UE Availability Available (1).

66.

Advances in digital marketing and eCommerce : third international conference, 2022 ; ed. Francisco J. Martínez-López, Luis F. Martinez Book Publication Cham : Springer, cop. 2022 Description X, 308 p. : il. ; 24 cm LocationBiblioteca Universidade Europeia (QBN) Availability Available (1).

67.

No cover image available

Compras online de moda e sustentabilidade : um estudo exploratório dos comportamentos de compra do segmento jovem / Cristiana Arezes Fernandes ; orient. Diana Falcão Book Publication Porto : Instituto Português de Administração de Marketing, 2023 Description 103 p. LocationBiblioteca IPAM Porto Availability Reference (1).

68.

No cover image available

Compreender o impacto do marketing experiencial online no e-commerce de vinho / Mariana Brito França ; orient. Catarina Domingos Book Publication Porto : IPAM, 2023 Description 114 p. LocationBiblioteca IPAM Porto Availability Reference (1).

69.

No cover image available

O impacto da experiência de compra online na satisfação do consumidor de cosmética : estudo de caso Pluricosmética / Inês Pereira Boisson Lopes ; orient. Mafalda Nogueira E-resource Publication Porto : IPAM, 2021 Description 144 p. LocationBiblioteca IPAM Porto Availability Reference (1).

70.

No cover image available

Understanding online impulsive buying behavior : in the fashion industry / Catarina Alexandra Santos Pinto ; orient. Fernando Santos E-resource Publication Porto : IPAM, 2021 Description 139 p. LocationBiblioteca IPAM Porto Availability Reference (1).

71.

No cover image available

The relationship between buyer and a B2B e-marketplace : cooperation determinants in an electronic market context / Andrew Lancastre, Luis Filipe Lages Book Publication [S.l.] : Elsevier, 2006 Description p. 774-789 ; 30 cm LocationBiblioteca IADE-UE Availability Reference (3).

72.

No cover image available

Efeitos do Design Emocional de um avatar na interação com chatbots / Bernardo Maria Azevedo Rodrigues de Almeida Cortes ; orient. Emília Duarte E-resource Publication Lisboa : IADE-UE, 2022 Description PDF LocationBiblioteca IADE-UE Availability Available (1).

73.

No cover image available

Estratégia digital : como aumentar a notoriedade e intenção de compra digital da marca Ameias / Gustavo Cruz Martelo e Caravana Sousa ; orient. Teresa Aragonez Book Publication Porto : IPAM, 2022 Description 128 p. LocationBiblioteca IPAM Porto Availability Reference (1).

74.

No cover image available

E-loyalty among Millennials : how Millennials develop their loyalty towards fashion brands that sell online / Francisca Campos Espregueira Jales Carvalhas ; orient. Fernando Santos E-resource Publication Porto : IPAM, 2021 Description 114 p. LocationBiblioteca IPAM Porto Availability Reference (1).

75.

No cover image available

How to succed in ecommerce : behaviors, attitudes and motivations of consumers / Manuel de Azevedo Meireles Pinto da Silva ; orient. Catarina Domingos E-resource Publication Porto : IPAM, 2021 Description 102 p. LocationBiblioteca IPAM Porto Availability Reference (1).

76.

Optimal database marketing : strategy, development, and data mining / Ronald G. Drozdenko, Perry D. Drake Book Publication Thousand Oaks : Sage, cop. 2002 Description xxi, 398 p. : il. ; 26 cm LocationBiblioteca Universidade Europeia (QBN) Availability Available (1).

77.

No cover image available

Plano de inbound marketing para a empresa Facestore / Nilton Ferreira ; orient. Filipe Rodrigues Book Publication Porto : IPAM, 2019 Description 107 p. LocationBiblioteca IPAM Porto Availability Reference (1).

78.

No cover image available

Shopping assistant chatbots : uma nova solução digital para a empresa Netgócio / Tiago Araújo ; orient. Beatriz Casais Book Publication Porto : IPAM, 2018 Description 65 p. LocationBiblioteca IPAM Porto Availability Reference (1).

79.

No cover image available

Information technology and the level of development of e-commerce in golf : a comparative analysis of the golf course Web pages of the Algarve, Andalusia and Florida / Joana Afonso Dias, Francisco José Martínez López Article Analítico Revista Turismo & Desenvolvimento, n.º 16, pp. 73-84 LocationBiblioteca Universidade Europeia (QBN) Availability Reference (1).

80.

The economic and social impact of electronic commerce : preliminary findings and research agenda / Andrew Wickoff, Alessandra Colechia Book Publication Paris : OECD, 1999 Description 165 p. LocationBiblioteca Universidade Europeia (QBN) Availability Available (1).

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	61.	No cover image available Análise da experiência do consumidor de moda de luxo em contexto online - aplicação móvel (app) versus website : caso de estudo Farfetch / Francisca Fontes Reis ; orient. Sandra Gomes Book Publication Porto : IPAM, 2018 Description 90 p. LocationBiblioteca IPAM Porto Availability Reference (1). 1 2 3 4 5 Add to cart (remove)
	62.	Princípios de eBusiness : como os líderes de mercado actuais estão a aumentar as receitas, a produtividade e a satisfação do cliente / Thomas M. Siebel ; trad. Rui de Carvalho Book Publication Paris : Maxima, cop. 2002 Description 305 p. LocationBiblioteca Universidade Europeia (QBN) Availability Available (1). 1 2 3 4 5 Place hold Add to cart (remove)
	63.	A cauda longa : por que é que o futuro dos negócios é vender menos de mais produtos / Chris Anderson ; trad. Carla Pedro Book Publication Lisboa : Actual, 2007 Description x, 254 p. LocationBiblioteca Universidade Europeia (QBN), Biblioteca IPAM Porto Availability Available (1). Reference (2). 1 2 3 4 5 Place hold Add to cart (remove)
	64.	Electronic commerce : a managerial perspective / Efraim Turban... [et al.] Book Publication New Jersey : Prentice Hall, cop. 2000 Description 520 p. LocationBiblioteca Universidade Europeia (QBN) Availability Reference (1). 1 2 3 4 5 Add to cart (remove)
	65.	Digimarketing : the essential guide to new media & digital marketing / Kent Wertime and Ian Fenwick Book Publication Singapore : Wiley, 2008 Description XIV, 406 p. ; 24 cm LocationBiblioteca IADE-UE Availability Available (1). 1 2 3 4 5 Place hold Add to cart (remove)
	66.	Advances in digital marketing and eCommerce : third international conference, 2022 ; ed. Francisco J. Martínez-López, Luis F. Martinez Book Publication Cham : Springer, cop. 2022 Description X, 308 p. : il. ; 24 cm LocationBiblioteca Universidade Europeia (QBN) Availability Available (1). 1 2 3 4 5 Place hold Add to cart (remove)
	67.	No cover image available Compras online de moda e sustentabilidade : um estudo exploratório dos comportamentos de compra do segmento jovem / Cristiana Arezes Fernandes ; orient. Diana Falcão Book Publication Porto : Instituto Português de Administração de Marketing, 2023 Description 103 p. LocationBiblioteca IPAM Porto Availability Reference (1). 1 2 3 4 5 Add to cart (remove)
	68.	No cover image available Compreender o impacto do marketing experiencial online no e-commerce de vinho / Mariana Brito França ; orient. Catarina Domingos Book Publication Porto : IPAM, 2023 Description 114 p. LocationBiblioteca IPAM Porto Availability Reference (1). 1 2 3 4 5 Add to cart (remove)
	69.	No cover image available O impacto da experiência de compra online na satisfação do consumidor de cosmética : estudo de caso Pluricosmética / Inês Pereira Boisson Lopes ; orient. Mafalda Nogueira E-resource Publication Porto : IPAM, 2021 Description 144 p. LocationBiblioteca IPAM Porto Availability Reference (1). 1 2 3 4 5 Add to cart (remove)
	70.	No cover image available Understanding online impulsive buying behavior : in the fashion industry / Catarina Alexandra Santos Pinto ; orient. Fernando Santos E-resource Publication Porto : IPAM, 2021 Description 139 p. LocationBiblioteca IPAM Porto Availability Reference (1). 1 2 3 4 5 Add to cart (remove)
	71.	No cover image available The relationship between buyer and a B2B e-marketplace : cooperation determinants in an electronic market context / Andrew Lancastre, Luis Filipe Lages Book Publication [S.l.] : Elsevier, 2006 Description p. 774-789 ; 30 cm LocationBiblioteca IADE-UE Availability Reference (3). 1 2 3 4 5 Add to cart (remove)
	72.	No cover image available Efeitos do Design Emocional de um avatar na interação com chatbots / Bernardo Maria Azevedo Rodrigues de Almeida Cortes ; orient. Emília Duarte E-resource Publication Lisboa : IADE-UE, 2022 Description PDF LocationBiblioteca IADE-UE Availability Available (1). 1 2 3 4 5 Place hold Add to cart (remove)
	73.	No cover image available Estratégia digital : como aumentar a notoriedade e intenção de compra digital da marca Ameias / Gustavo Cruz Martelo e Caravana Sousa ; orient. Teresa Aragonez Book Publication Porto : IPAM, 2022 Description 128 p. LocationBiblioteca IPAM Porto Availability Reference (1). 1 2 3 4 5 Add to cart (remove)
	74.	No cover image available E-loyalty among Millennials : how Millennials develop their loyalty towards fashion brands that sell online / Francisca Campos Espregueira Jales Carvalhas ; orient. Fernando Santos E-resource Publication Porto : IPAM, 2021 Description 114 p. LocationBiblioteca IPAM Porto Availability Reference (1). 1 2 3 4 5 Add to cart (remove)
	75.	No cover image available How to succed in ecommerce : behaviors, attitudes and motivations of consumers / Manuel de Azevedo Meireles Pinto da Silva ; orient. Catarina Domingos E-resource Publication Porto : IPAM, 2021 Description 102 p. LocationBiblioteca IPAM Porto Availability Reference (1). 1 2 3 4 5 Add to cart (remove)
	76.	Optimal database marketing : strategy, development, and data mining / Ronald G. Drozdenko, Perry D. Drake Book Publication Thousand Oaks : Sage, cop. 2002 Description xxi, 398 p. : il. ; 26 cm LocationBiblioteca Universidade Europeia (QBN) Availability Available (1). 1 2 3 4 5 Place hold Add to cart (remove)
	77.	No cover image available Plano de inbound marketing para a empresa Facestore / Nilton Ferreira ; orient. Filipe Rodrigues Book Publication Porto : IPAM, 2019 Description 107 p. LocationBiblioteca IPAM Porto Availability Reference (1). 1 2 3 4 5 Add to cart (remove)
	78.	No cover image available Shopping assistant chatbots : uma nova solução digital para a empresa Netgócio / Tiago Araújo ; orient. Beatriz Casais Book Publication Porto : IPAM, 2018 Description 65 p. LocationBiblioteca IPAM Porto Availability Reference (1). 1 2 3 4 5 Add to cart (remove)
	79.	No cover image available Information technology and the level of development of e-commerce in golf : a comparative analysis of the golf course Web pages of the Algarve, Andalusia and Florida / Joana Afonso Dias, Francisco José Martínez López Article Analítico Revista Turismo & Desenvolvimento, n.º 16, pp. 73-84 LocationBiblioteca Universidade Europeia (QBN) Availability Reference (1). 1 2 3 4 5 Add to cart (remove)
	80.	The economic and social impact of electronic commerce : preliminary findings and research agenda / Andrew Wickoff, Alessandra Colechia Book Publication Paris : OECD, 1999 Description 165 p. LocationBiblioteca Universidade Europeia (QBN) Availability Available (1). 1 2 3 4 5 Place hold Add to cart (remove)