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Cases in strategic management / Charles W. L. Hill, Gareth R. Jones

Main Author W. L. Hill, Charles Coauthor Jones, Gareth R. Edition 4th ed. Publication Boston : Houghton Mifflin Company, cop. 1998 Description xiv, C516 p. a 2 colns : il. ; 26 cm ISBN 0-395-85779-1 Topical name Estratégia
Caso - Estudo
Gestão estratégica
CDU 658:005.21
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Holdings
Item type Current location Call number Status Notes Date due Barcode Item holds
Book Biblioteca Universidade Europeia (Lispólis)
658:005.21 HIL Available Doação Pinto e Castro UE23539
Total holds: 0

Contents

Introduction: Analyzing a case study and writing a case study analysis

Section A - Small-business and entrepreneurship cases
Section B - Business level: domestic and global cases
Section C - Corporate level: domestic and global cases

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