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1.
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Product management in practice : a real-world guide to the key connective role of the 21st century / Matt LeMay
Book
Publication
Sebastopol : O'Reilly, 2017
Description
xiii, 171 p. :
il. ;
23 cm
LocationBiblioteca Universidade Europeia (QBN)
Availability
Available (1).
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2.
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The luxury strategy : break the rules of marketing to build luxury brands / Jean-Noël Kapferer, Vincent Bastien
Book
Publication
London : Kogan Page, imp. 2010
Description
X, 323 p.
LocationBiblioteca IPAM Porto
Availability
Available (1).
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3.
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Product management / Donald R. Lehmann, Russell S. Winer
Book
Publication
New York : McGraw-Hill, 2005
Description
494 p.
LocationBiblioteca Universidade Europeia (QBN)
Availability
Available (2).
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4.
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Modelo para avaliação e controlo da qualidade de gestão de um serviço ou produto : fundamentos para uma boa avaliação e controlo da qualidade de gestão / Emery Narciso
Book
Publication
Casal de Cambra : Caleidoscópio, 2013
Description
126 p.
LocationBiblioteca IPAM Porto, Biblioteca Universidade Europeia (QBN)
Availability
Available (2).
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5.
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The product book : how to become a great product manager / Josh Anon, Carlos González de Villaumbrosia
Book
Publication
[S. l.] : Product School, cop. 2017
Description
302 p. :
il. ;
22 cm
LocationBiblioteca Universidade Europeia (QBN)
Availability
Available (2).
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6.
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Principles of Product Management : How to Land a PM Job and Launch Your Product / Peter Yang
Book
Publication
[s.l. : Edição do autor], 2019
Description
168 p.
LocationBiblioteca IPAM Porto
Availability
Available (1).
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7.
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The Product Manager's Toolkit® : methodologies, processes, and tasks in technology product management / Gabriel Steinhardt
Book
Publication
[S.l.] : Springer, 2021
Description
XVII, 207 p.
LocationBiblioteca IPAM Porto
Availability
Available (1).
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8.
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Product Leadership : How top product managers launch awesome products and build successful teams / Richard Banfield; Martin Eriksson; Nate Walkingshaw
Book
Publication
Estados Unidos : O'Reilly Media, 2017
Description
XXV, 217 p.
LocationBiblioteca IPAM Porto
Availability
Available (1).
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9.
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The product management handbook : your practical guide to improving and sustaining results / Richard S. Handscombe
Book
Publication
London : McGraw-Hill, cop. 1989
Description
234 p.
LocationBiblioteca Universidade Europeia (QBN)
Availability
Reference (1).
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10.
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Innovation and product management : a holistic and practical approach to uncertainty reduction / Kurt Gaubinger… [et al.]
Book
Publication
Heidelberg : Springer, cop. 2015
Description
VII, 327 p.
LocationBiblioteca IPAM Porto
Availability
Available (1).
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11.
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Brand together : how co-creation generates innovation and re-energizes brands / Nicholas Ind, Clare Fuller, Charles Trevail
Book
Publication
London : KoganPage, 2012
Description
172 p. :
il. ;
24 cm
LocationBiblioteca IADE-UE
Availability
Available (1).
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12.
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Design de serviço como inovação para o produto jornalístico digital / Mayara Souza Suzart ; orient. Milton Cappelletti Junior
E-resource
Publication
Lisboa : IADE-UE, 2023
Description
97 p.
LocationBiblioteca IADE-UE
Availability
Available (1).
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