Universidade Europeia - catalog › Results of search for 'an:41412'

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Understanding how fear of flying affects the consumption behavior of commercial airline passengers / Mariana Vaz Moreira ; orient. Miriam Salomão Book Publication Porto : IPAM, 2023 Description 132 p. LocationBiblioteca IPAM Porto Availability Reference (1).

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	1.	No cover image available Understanding how fear of flying affects the consumption behavior of commercial airline passengers / Mariana Vaz Moreira ; orient. Miriam Salomão Book Publication Porto : IPAM, 2023 Description 132 p. LocationBiblioteca IPAM Porto Availability Reference (1). 1 2 3 4 5 Add to cart (remove)
	2.	No cover image available A comunicação interna ao serviço da diversidade do público alvo de uma organização : estudo de caso Cork Supply Portugal / Joana Gomes Ribeiro de Castro ; orient. Miriam Salomão Book Publication Porto : IPAM, 2021 Description 164 p. LocationBiblioteca IPAM Porto Availability Reference (1). 1 2 3 4 5 Add to cart (remove)
	3.	No cover image available O impacto do marketing experiencial na intenção de revisitar a marca : um estudo sobre alimentação em restaurantes de fast food / Mariana Alves dos Santos ; orient. Miriam Salomão Book Publication Porto : IPAM, 2021 Description XIX, 146 p. LocationBiblioteca IPAM Porto Availability Reference (1). 1 2 3 4 5 Add to cart (remove)
	4.	No cover image available O impacto da fidelização contratual dos sócios na lealdade expressa pela recomendação do ginásio e amigos / Joana Nicole Martins Campos ; orient. Miriam Salomão Book Publication Porto : IPAM, 2021 Description 82 p. LocationBiblioteca IPAM Porto Availability Reference (1). 1 2 3 4 5 Add to cart (remove)
	5.	No cover image available A visão do colaborador como cliente interno : elaboração de um plano de marketing interno para a escola de futebol Dragon Force / Luís Miguel Moreira Ferreira ; orient. Miriam Salomão Book Publication Porto : IPAM, 2021 Description 68 p. LocationBiblioteca IPAM Porto Availability Reference (1). 1 2 3 4 5 Add to cart (remove)
	6.	No cover image available “Consumers’ emotions in the digital world : brand love, fomo, and their connection to social media content” / Patrícia Isabel Monteiro Lopes Sanches ; orient. Miriam Salomão E-resource Publication Porto : IPAM, 2023 Description 94 p. LocationBiblioteca IPAM Porto Availability Reference (1). 1 2 3 4 5 Add to cart (remove)
	7.	No cover image available “Exploring the effect of cognitive biases repeatedly applied as a marketing strategy on online consumer behavior” / Priscila Rodrigues de Souza ; orient. Miriam Salomão E-resource Publication Porto : IPAM, 2023 Description 96 p. LocationBiblioteca IPAM Porto Availability Reference (1). 1 2 3 4 5 Add to cart (remove)
	8.	No cover image available Atmosfera de loja e decisões de compra : comparação entre perfis de consumidores / Maria Francisca Freitas Alves Pinto da Fonseca ; orient. Miriam Taís Salomão E-resource Publication Porto : IPAM, 2024 Description 91 p. LocationBiblioteca IPAM Porto Availability Reference (1). 1 2 3 4 5 Add to cart (remove)
	9.	No cover image available Mais do que o livro, a livraria : uma exploração da lealdade à marca nas livrarias independentes em contraste com as suas concorrentes / Rita Simão Oliveira ; orient. Miriam Salomão E-resource Publication Porto : IPAM, 2024 Description 106 p. LocationBiblioteca IPAM Porto Availability Reference (1). 1 2 3 4 5 Add to cart (remove)
	10.	No cover image available Conversão e retenção : motivações inerentes ao consumo da experiência de voluntariado em Portugal / Sofia João Machado Lima Cerqueira Pinto ; orient. Miriam Salomão E-resource Publication Porto : IPAM, 2022 Description 150 p. LocationBiblioteca IPAM Porto Availability Reference (1). 1 2 3 4 5 Add to cart (remove)
	11.	No cover image available Métodos de persuasão : uma análise aos anúncios de alojamentos locais publicados no Airbnb nas cidades do Porto e Lisboa / Francisco Faria da Rocha Varizo Reina ; orient. Miriam Salomão Book Publication Porto : IPAM, 2023 Description 76 p. LocationBiblioteca IPAM Porto Availability Reference (1). 1 2 3 4 5 Add to cart (remove)
	12.	No cover image available Consumer responses towards humorous advertisements employing opposing types of incongruity / Isadora Espinha Bon ; orient. Miriam Salomão Book Publication Porto : IPAM, 2023 Description 110 p. LocationBiblioteca IPAM Porto Availability Reference (1). 1 2 3 4 5 Add to cart (remove)
	13.	No cover image available The paradox of market orientation versus intuition : the decision-making process in a data-driven and complex world / Liliana Salomé Azevedo Vasconcelos ; orient. Miriam Salomão Book Publication Porto : IPAM, 2023 Description 112 p. LocationBiblioteca IPAM Porto Availability Reference (1). 1 2 3 4 5 Add to cart (remove)
	14.	No cover image available Customer brand engagement e cocriação de valor : uma perspetiva aplicada ao ensino / Mariana Salazar Teixeira Júlio ; orient. Miriam Salomão Book Publication Porto : IPAM, 2022 Description 107 p. LocationBiblioteca IPAM Porto Availability Reference (1). 1 2 3 4 5 Add to cart (remove)
	15.	No cover image available AI in service marketing : ethical issues / Olena Manzhos ; orient. Miriam Salomão E-resource Publication Porto : IPAM, 2023 Description 173 p. LocationBiblioteca IPAM Porto Availability Reference (1). 1 2 3 4 5 Add to cart (remove)
	16.	No cover image available Esports spectator motivation : a case study on CS:GO / António Fernandes da Silva Martinho ; orient. Miriam Salomão E-resource Publication Porto : IPAM, 2021 Description 95 p. LocationBiblioteca IPAM Porto Availability Reference (1). 1 2 3 4 5 Add to cart (remove)
	17.	No cover image available Digital marketing plan for Openline Group / Arménio Henrique Mota Marques ; orient. Miriam Salomão Book Publication Porto : IPAM, 2022 Description 98 p. LocationBiblioteca IPAM Porto Availability Reference (1). 1 2 3 4 5 Add to cart (remove)
	18.	No cover image available “The impacts of the brand value assigned by consumers on their brand attitude and purchase intention : the analysis of Hassu and Saudade Jewels brands" / Inês Alexandra Veiga Pereira ; orient. Miriam Salomão Book Publication Porto : IPAM, 2022 Description 93 p. LocationBiblioteca IPAM Porto Availability Reference (1). 1 2 3 4 5 Add to cart (remove)
	19.	No cover image available The impact of marketing on the value of a brand of a football club / Bruno Fernando Almeida Gregório ; orient. Miriam Salomão E-resource Publication Porto : IPAM, 2021 Description 115 p. LocationBiblioteca IPAM Porto Availability Reference (1). 1 2 3 4 5 Add to cart (remove)
	20.	No cover image available Market study for internationalisation process : Ribatejo International Promotion / Simão Jens Bernardo Jorgensen ; orient. Miriam Salomão Book Publication Porto : IPAM, 2023 Description 101 p. LocationBiblioteca IPAM Porto Availability Reference (1). 1 2 3 4 5 Add to cart (remove)

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