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1.
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Influência das redes sociais na intenção de compra das marcas : o caso Facebook / Mónica Gouveia ; orient. Nuno Farinha
Book
Publication
Lisboa : IPAM, 2016
LocationBiblioteca Universidade Europeia (QBN)
Availability
Reference (1).
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2.
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A influência da Facebook no brand equity e intenção de compra da marca Ambar / Vânia Nogueira ; orient. Mafalda Nogueira
Book
Publication
Porto : IPAM, 2015
Description
107 p.
LocationBiblioteca IPAM Porto
Availability
Reference (1).
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3.
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Ferramentas de marketing : aplicadas a gestão de eventos / Nidia Mahomed ; orient. Isabel Romão
Book
Publication
Lisboa : IPAM, 2011
Description
61 p.
LocationBiblioteca Universidade Europeia (QBN)
Availability
No copies available
In transit (1).
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4.
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Como ter sucesso no LinkedIn / Rui Pedro Caramez
Book
Publication
Lisboa : Pactor, 2013
Description
191 p. ;
24 cm
LocationBiblioteca Universidade Europeia (QBN)
Availability
Available (1).
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5.
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Social media marketing : theories and applications / Stephan Dahl
Book
Publication
Los Angeles : Sage, 2015
Description
268 p. :
il. ;
24 cm
LocationBiblioteca IADE-UE
Availability
Available (1).
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6.
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Redes sociais 360 : como comunicar online / Vasco Marques
Book
Publication
Coimbra : Actual, 2016
Description
576 p.
LocationBiblioteca IPAM Porto
Availability
Available (1).
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7.
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Marketing digital 360 / Vasco Marques
Book
Publication
Coimbra : Actual, 2023
Description
540 p.
LocationBiblioteca IPAM Porto
Availability
Available (1).
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8.
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Dataclysm : who we are (when we think no one's looking) / Christian Ruder
Book
Publication
London : Fourth Estate, 2014
Description
300 p.
LocationBiblioteca IPAM Porto
Availability
Available (1).
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9.
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Torna-te um guru das redes sociais / Miguel Raposo
Book
Publication
Barcarena : Manuscrito, 2017
Description
191 p. :
il. ;
23 cm
LocationBiblioteca Universidade Europeia (Lispólis)
Availability
Available (1).
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10.
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The influence of tourism experience self-congruity on the use of virtual social networks / Gonzalo Luna Cortés
Article
Analítico
European Journal of Tourism Research,
vol. 16 (2017),
pp. 154-176
LocationBiblioteca Universidade Europeia (QBN)
Availability
Reference (1).
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11.
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Node.js by example : learn to use Node.js by creating a fully functional social network / Krasimir Tsonev
Book
Publication
Birmingham : Packt Publishing, 2015
Description
IX, 199 p. ;
24 cm
LocationBiblioteca IADE-UE
Availability
Available (1).
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12.
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Design directory : creating networks among the design community / Giuliano Simonelli... [et al.]
Article
Analítico
Design X connexity: proceedings of the eight European Academy of Design international conference,
p. 438-441
LocationBiblioteca IADE-UE
Availability
Available (1).
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13.
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Social media explained : untangling the world's most misunderstood business trend / by Mark W. Schaefer
Book
Publication
[Louisville] : Shaefer Marketing Solutions, 2014
Description
140 p. :
il. ;
23 cm
LocationBiblioteca IADE-UE
Availability
Available (1).
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14.
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Social media marketing in a week / Nick Smith
Book
Publication
London : John Murray Learning, 2018
Description
121 p. ;
20 cm
LocationBiblioteca IADE-UE
Availability
Available (1).
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15.
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Social media : a critical introduction / Christian Fuchs
Book
Publication
Los Angeles : Sage, 2017
Description
VII, 386 p. ;
25 cm
LocationBiblioteca IADE-UE
Availability
Available (2).
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16.
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Blogs de moda e comportamento de compra : círculo vicioso ou virtuoso? / André Filipe Paranhos Pereira de Carvalho ; orient. Ana Paula Queiroga
Book
Publication
Porto : IPAM, 2015
Description
101 p.
LocationBiblioteca IPAM Porto
Availability
Reference (1).
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17.
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A influência das redes sociais no marketing relacional : as PMEs em Portugal / Nuno Filipe da Silva Ribeiro ; orient. Raquel Reis
Book
Publication
Porto : IPAM, 2015
Description
94 p.
LocationBiblioteca IPAM Porto
Availability
Reference (1).
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18.
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O homem que matou a verdade : as consequências da revolução digital na democracia / Adelino Cunha
Article
Analítico
Portugal: 1974-2019,
pp. 33-57
LocationBiblioteca Universidade Europeia (QBN)
Availability
Reference (1).
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19.
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A importância do Facebook e da correta gestão de crises nas redes sociais : análise de empresas portuguesas / Marta Campos ; orient. Nuno Farinha
Book
Publication
Lisboa : IPAM, 2016
Description
131 p.
LocationBiblioteca Universidade Europeia (QBN)
Availability
Reference (1).
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20.
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The new relationship marketing : to build a large, loyal, profitable network using the social web / Mari Smith
Book
Publication
New Jersey : Wiley, 2011
Description
xxxiii, 238 p.
LocationBiblioteca IPAM Porto, Biblioteca IADE-UE, Biblioteca Universidade Europeia (QBN)
Availability
Available (3).
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