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1.
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Wally Olins : the brand handbook
Book
Publication
London : Thames & Hudson, 2008
Description
122 p. :
il. ;
23 cm
LocationBiblioteca IADE-UE
Availability
Available (1).
(1 votes)
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2.
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Corporate identity : making business strategy visible through design / Wally Olins
Book
Publication
London : Thames and Hudson, 1999
Description
224 p. :
il. color. ;
26 cm
LocationBiblioteca IADE-UE
Availability
Available (1).
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3.
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Marketing no design gráfico / Carla Niemeyer
Book
Publication
Rio de Janeiro : 2AB, 1998
Description
59 p. ;
17 cm
LocationBiblioteca IADE-UE
Availability
Reference (1).
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4.
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Marketing corporate image : the company as your number one / James R. Gregory with Jack G. Wiechmann
Book
Publication
Illinois : NTC Business Books, 1998
Description
274 p. :
il. ;
24 cm
LocationBiblioteca IADE-UE
Availability
Available (1).
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5.
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International corporate identity 1 / ed. Wally Olins, Conway Lloyd Morgan
Book
Publication
London : Laurence King, 1995
Description
192 p. :
il. ;
30 cm
LocationBiblioteca IADE-UE
Availability
Available (1).
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6.
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Designing brand identity : an essential guide for the whole branding team / Alina Wheeler
Book
Publication
New Jersey : Wiley, 2012
Description
X, 326 p. :
il. ;
29 cm
LocationBiblioteca IADE-UE
Availability
Available (1).
(1 votes)
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7.
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Imagen corporativa en el siglo XXI / Joan Costa
Book
Publication
Buenos Aires : La Crujía, 2001
Description
276 p. :
il. ;
20 cm
LocationBiblioteca IADE-UE
Availability
Available (1).
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8.
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Brand-specific leadership : turning employees into brand champions / Felicitas M. Morhart, Walter Herzog, Torsten Tomczak
Article
Analítico
Journal of marketing,
5 (September 2009), vol. 73,
p. 122-142
LocationBiblioteca IADE-UE
Availability
Available (1).
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9.
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Imagen global : evolución del diseño de identidad / Joan Costa
Book
Publication
Barcelona : Ceac, 1989
Description
262 p. :
il. ;
26 cm
LocationBiblioteca IADE-UE
Availability
Reference (1).
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10.
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Marks of excellence : the history and taxonomy of trademarks / Per Mollerup
Book
Publication
London : Phaidon, 2013
Description
296 p. :
il. ;
29 cm
LocationBiblioteca IADE-UE
Availability
Available (1).
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11.
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Marks of excellence : the history and taxonomy of trademarks / Per Mollerup
Book
Publication
London : Phaidon, 1998
Description
240 p. :
il. ;
29 cm
LocationBiblioteca IADE-UE
Availability
Available (1).
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12.
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Designing identity : graphic design as a business strategy paperback / Marc English
Book
Publication
Cincinnati : Rockport, 1998
Description
144 p. :
il. ;
24 cm
LocationBiblioteca IADE-UE
Availability
Available (1).
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13.
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Branding + design : a estratégia na criação de identidades de marca / Sandra Ribeiro Cameira
Book
Publication
São Paulo : Senac, 2016
Description
189 p. :
il. ;
26 cm
LocationBiblioteca IADE-UE
Availability
No copies available
Checked out (1).
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14.
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The image of a company : manual for corporate identity
Book
Publication
London : Architecture Design and Technology Press, 1990
Description
224 p. :
il. ;
35 cm
LocationBiblioteca IADE-UE
Availability
Available (1).
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15.
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A percepção e construção do valor da marca através das plataformas de social media : estudo de caso : a marca Dolce Vita / Luísa Filipa Santos Pinheiro ; orient. Nuno Goulart Brandão
Book
Publication
Lisboa : INP, 2013
Description
XII, 131, [14] f. :
il. ;
30 cm
LocationBiblioteca IADE-UE
Availability
Available (1).
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16.
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Be-cyber café / Mónica Sofia Andrade Belezas
Book
Publication
Lisboa : IADE, 2009
Description
107 p. :
il. ;
30 cm +
CV
LocationBiblioteca IADE-UE
Availability
Available (1).
Reference (1).
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17.
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Marcas : design estratégico : do símbolo à gestão da identidade corporativa / Cecilia Consolo
Book
Publication
São Paulo : Blucher, 2015
Description
167 p. :
il. ;
26 cm
LocationBiblioteca IADE-UE
Availability
Available (1).
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18.
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It : agência de design e publicidade / Maria Luísa Freixo da Veiga
Book
Publication
Lisboa : IADE, 2008
Description
75 p., 66 f. :
il. ;
30 cm
LocationBiblioteca IADE-UE
Availability
Reference (2).
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19.
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Design para os olhos : marca, cor, identidade e sinalética / Joan Costa ; trad. Fernanda Soares
Book
Publication
Lisboa : Dinalivro, 2011
Description
167 p. :
il. ;
24 cm
LocationBiblioteca IADE-UE
Availability
No copies available
Checked out (1).
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20.
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Building corporate identity, image and reputation in the digital era / ed. by T C Melewar, Charles Dennis, Pantea Foroudi
Book
Publication
London : Routledge, 2022
Description
533, [2] p. :
il. ;
24 cm
LocationBiblioteca IADE-UE
Availability
Available (1).
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