|
81.
|
Geopolítica do caos / Ignacio Ramonet ; trad. Guilherme João de Freitas Teixeira
Book
Publication
Petrópolis : Vozes, 1999
Description
155 p. ;
21 cm
LocationBiblioteca IADE-UE
Availability
Available (1).
|
|
82.
|
Estratégia-e pura e simples : ligar a sua estratégia para a Internet à estratégia global da sua empresa e negócios / Michel Robert, Bernard Racine ; trad. René Cordeiro
Book
Publication
Lisboa : DPI, 2001
Description
190 p.
LocationBiblioteca Universidade Europeia (QBN)
Availability
Available (1).
|
|
83.
|
Online marketing handbook : how to sell, advertise, publicize, and promote your products and services on the internet and commercial online systems / Daniel S. Janal
Book
Publication
New York : Van Nostrand Reinhold, 1995
Description
XXVIII, 370 p.
LocationBiblioteca Universidade Europeia (QBN)
Availability
Reference (1).
|
|
84.
|
x-Marketing / Joaquim Hortinha ; ed. Manuel Robalo
Book
Publication
Lisboa : Sílabo, 2002
Description
347 p., [2] fls.
LocationBiblioteca IPAM Porto, Biblioteca Universidade Europeia (QBN), Biblioteca IADE-UE
Availability
Available (4).
Reference (2).
|
|
85.
|
Dark fiber : tracking critical Internet culture / Geert Lovink
Book
Publication
Cambridge, Massachussets : The MIT Press, 2003
Description
382 p. ;
23 cm
LocationBiblioteca IADE-UE
Availability
Reference (1).
|
|
86.
|
The World Wide Web and contemporary cultural theory / ed. by Andrew Herman and Thomas Swiss
Book
Publication
New York : Routledge, 2000
Description
312 p. ;
23 cm
LocationBiblioteca IADE-UE
Availability
Available (1).
|
|
87.
|
WebMarketing prático / Luis Martins
Book
Publication
Lisboa : Lidel, cop. 2003
Description
xiv, 211 p. :
il. ;
24 cm
LocationBiblioteca Universidade Europeia (QBN), Biblioteca IADE-UE
Availability
Available (1).
Reference (1).
|
|
88.
|
Ars telemática : telecomunicação, internet e ciberspaço / Vilém Flusser...[et al.]
Book
Publication
Lisboa : Relógio D'Água, cop. 1998
Description
282 p. ;
21 cm
LocationBiblioteca IADE-UE, Biblioteca IPAM Porto
Availability
Available (1).
Reference (1).
|
|
89.
|
The effect of search channel elimination on purchase incidence, order size and channel choice / Umut Konus, Scott A. Neslin, Peter C. Verhoef
Article
Analítico
International Journal of Research in Marketing,
vol. 31, nº 1 (March 2014),
p. 49-64
LocationBiblioteca IADE-UE
Availability
Available (1).
|
|
90.
|
A segunda era dos média / Mark Poster ; trad. Maria João Taborda
Book
Publication
Oeiras : Celta, 2000
Description
181 p. ;
24 cm
LocationBiblioteca IADE-UE
Availability
Available (1).
Reference (1).
|
|
91.
|
Crossing the bridge of the digital divide : a walk with global leaders / ed. by Anthony H. Normore, Antonia Isa Lahera
Book
Publication
Charlotte : Information age publishing, cop. 2019
Description
xxiii, 237 p. :
il. ;
24 cm
LocationBiblioteca IADE-UE
Availability
Available (1).
|
|
92.
|
A importância da Internet como ferramenta de comunicação no Banco Espírito Santo de Investimento / Maria João Freire Torres Leite de Faria
Book
Publication
Lisboa : IADE-U, 2014
Description
98 p. :
il. ;
30 cm +
CD-ROM
LocationBiblioteca IADE-UE
Availability
Available (1).
Reference (1).
|
|
93.
|
Wishful thinking ou golpe de misericórdia? : a wikipedia enquanto nova forma de mediação dos saberes / Jorge Martins Rosa
Article
Analítico
Revista de comunicação e linguagens,
nº 38 (2007/2008),
p. 129-142
LocationBiblioteca IADE-UE
Availability
Available (1).
|
|
94.
|
La aplicación empresarial del marketing viral y el efecto boca-oreja electrónico. Opiniones de las empresas / Virginia Aguilar Arcos, Sonia San Martín Gutiérrez, René Payo Hernanz
Article
Analítico
Cuadernos de Gestión,
vol. 14, n.º 1,
pp. 15-31
LocationBiblioteca IPAM Porto
Availability
Reference (1).
|
|
95.
|
Negociar na Internet / Simon Collin ; trad. Eduardo Nogueira
Book
Publication
Lisboa : Presença, 1998
Description
217 p.
LocationBiblioteca Universidade Europeia (QBN)
Availability
Available (1).
|
|
96.
|
Cultures of Internet : virtual spaces, real histories, living bodies / ed. by Rob Shields
Book
Publication
London : Sage, 1998
Description
196 p. ;
24 cm
LocationBiblioteca IADE-UE
Availability
Available (1).
|
|
97.
|
A comunidade virtual / Howard Rheingold ; trad. Helder Aranha ; rev. cient. Jorge Buescu
Book
Publication
Lisboa : Gradiva, 1996
Description
367 p. ;
21 cm
LocationBiblioteca IADE-UE
Availability
Available (1).
|
|
98.
|
The control revolution : how the Internet is putting individuals in charge and changing the world we know / Andrew L. Shapiro
Book
Publication
New York : PublicAffairs, 1999
Description
XVI, 286 p. ;
22 cm
LocationBiblioteca IADE-UE
Availability
Available (1).
|
|
99.
|
Homo s@piens : cenas da vida no ciberespaço / José Magalhães
Book
Publication
Lisboa : Quetzal, 2001
Description
321 p. ;
23 cm
LocationBiblioteca IADE-UE
Availability
Available (1).
|
|
100.
|
Living at light speed : your survival guide to life on the information superhighway / Danny Goodman
Book
Publication
New York : Random House , cop. 1994
Description
244 p. ;
22 cm
LocationBiblioteca IADE-UE
Availability
Reference (1).
|