|
1.
|
Internet marketing research : theory and practice / Ook Lee
Book
Publication
Hershey : Idea Group Publishing, cop. 2001
Description
261 p.
LocationBiblioteca IPAM Porto
Availability
Available (1).
|
|
2.
|
Marketing on the Internet / Jill H. Ellsworth, Matthew V. Ellsworth
Book
Publication
New York : John Wiley Sons, 1997
Description
XXXI,428 p.
LocationBiblioteca IPAM Porto
Availability
Available (1).
|
|
3.
|
Marketing and the Internet / Eloise Coupey
Book
Publication
New Jersey : Prentice Hall, cop. 2001
Description
XXII, 362 p.
LocationBiblioteca IPAM Porto
Availability
Available (1).
|
|
4.
|
The engaged customer : the new rules of Internet direct marketing / Hans Peter Brondmo
Book
Publication
London : Piatkus, 2001
Description
XIII, 257 p.
LocationBiblioteca IPAM Porto
Availability
Available (1).
|
|
5.
|
World wide web marketing : integrating the web into your marketing strategy / Jim Sterne
Book
Publication
New York : John Wiley, cop. 2001
Description
XXII, 410 p.
LocationBiblioteca IPAM Porto
Availability
Available (1).
|
|
6.
|
Empresários e empresas do 4.º tipo : trabalho e actividades de informação e de Internet / Bruno Lemaire ; trad. Cristina Maria Reis
Book
Publication
Lisboa : Instituto Piaget, D. L. 2000
Description
342 p.
LocationBiblioteca IPAM Porto, Biblioteca Universidade Europeia (QBN)
Availability
Available (2).
|
|
7.
|
Redes sociais - uma óptica de marketing : grau de satisfação dos membros na rede social / Sarah da Silva Neves ; orient. Carlos Viana
Book
Publication
Lisboa : IPAM, 2010
Description
48 p.
LocationBiblioteca Universidade Europeia (QBN)
Availability
No copies available
In transit (1).
|
|
8.
|
Online marketing handbook : how to promote, advertise, and sell your products and services on the Internet / Daniel S. Janal
Book
Publication
New York : John Wiley Sons, 1998
Description
XIII, 450 p.
LocationBiblioteca IPAM Porto
Availability
Available (1).
|
|
9.
|
World wide web marketing : integrating the web into your marketing strategy / Jim Sterne
Book
Publication
New York : John Wiley, cop. 1999
Description
XXIII, 392 p.
LocationBiblioteca IPAM Porto
Availability
Available (1).
|
|
10.
|
The new Internet business book / Jill H. Ellsworth, Matthew V. Ellsworth
Book
Publication
New York : Wiley, cop. 1996
Description
XIX, 499 p.
LocationBiblioteca Universidade Europeia (QBN)
Availability
Reference (1).
|
|
11.
|
Marketing research : the impact of the Internet / Carl McDaniel, Roger Gates
Book
Publication
New York : John Wiley and Sons, 2002
Description
xxxii, 682 p. +
1 CD-ROM
LocationBiblioteca Universidade Europeia (QBN)
Availability
Reference (1).
|
|
12.
|
Web trends : 10 cases made in web 2.0 / Comunicarte Publishing ; coord. Ana Sofia Gomes ; colab. Salomé Peixoto, Inês Amaral
Book
Publication
Vila Nova de Gaia : Sílabo, 2010
Description
226 p.
LocationBiblioteca IPAM Porto, Biblioteca Universidade Europeia (QBN), Biblioteca IADE-UE
Availability
Available (3).
|
|
13.
|
Planning your Internet marketing strategy / Ralph F. Wilson
Book
Publication
New York : Wiley, 2002
Description
256 p.
LocationBiblioteca Universidade Europeia (QBN)
Availability
Available (1).
|
|
14.
|
Hablemos de marketing interactivo : reflexiones sobre marketing digital y comercio electrónico / Paul Fleming ; colab. Maria José Alberdi Lang ; prol. Joost Van Nispen
Book
Publication
Madrid : ESIC, 2000
Description
219 p.
LocationBiblioteca IPAM Porto
Availability
Available (1).
|
|
15.
|
Marketing político na Internet / Ana João Sepulveda
Book
Publication
Matosinhos : Centro Atlântico, cop. 2000
Description
224 p.
LocationBiblioteca IPAM Porto, Biblioteca Universidade Europeia (QBN)
Availability
Available (3).
Reference (1).
|
|
16.
|
e-Business na óptica de marketing : os negócios na era da informação / Dário Félix Rodrigues
Book
Publication
Lisboa : Lidel, cop. 2002
Description
XX, 404 p
LocationBiblioteca IPAM Porto
Availability
Available (1).
|
|
17.
|
Search engine optimization for dummies / Peter Kent
Book
Publication
Hoboken : Wiley, cop. 2008
Description
xx, 408 p. :
il. ;
24 cm
LocationBiblioteca Universidade Europeia (QBN)
Availability
Available (1).
|
|
18.
|
The metaverse : and how it will revolutionize everything / Matthew Ball
Book
Publication
New York : Liveright, 2022
Description
XV, 336 p.
LocationBiblioteca IPAM Porto
Availability
Available (1).
|
|
19.
|
E-business marketing / Terri C. Albert, William B. Sanders
Book
Publication
New Jersey : Prentice Hall, cop. 2003
Description
XV, 208 p.
LocationBiblioteca IPAM Porto
Availability
Available (1).
|
|
20.
|
Internet : a venda de automóveis novos no segmento jovem em Portugal / Pedro Luciano ; orient. Jorge Lopes
Book
Publication
Porto : IPAM, 2012
Description
93 p.
LocationBiblioteca IPAM Porto
Availability
Reference (1).
|