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1.
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Guia de Cannes 2005 : Briefing
Book
Publication
Lisboa : Media Capital, 2005
Description
175 p. :
il. ;
14 cm
LocationBiblioteca IADE-UE
Availability
Reference (1).
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2.
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Some recent adverts from a young, hungry agency that's eager to do great work and will never sell to Saatchi
Book
Publication
[S.l. : s.n., 19--?]
Description
[68] p. :
il. ;
28 cm
LocationBiblioteca IADE-UE
Availability
Reference (1).
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3.
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Advertising age
Periodical
Publication
Chicago : Crain Communications Inc., 1930-
Description
;
42 cm
LocationBiblioteca IADE-UE
Availability
Available (1).
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4.
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Guia de Cannes 2006 : Briefing
Book
Publication
Lisboa : Media Capital, 2006
Description
207 p. :
il. ;
14 cm
LocationBiblioteca IADE-UE
Availability
Reference (1).
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5.
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Guia de Cannes 2004 : Briefing
Book
Publication
Lisboa : Media Capital, 2004
Description
160 p. :
il. ;
14 cm
LocationBiblioteca IADE-UE
Availability
Reference (1).
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6.
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Volvo : life on board project
E-resource
Publication
[S.l. : s.n], 2005
Description
1 DVD
LocationBiblioteca IADE-UE
Availability
Reference (1).
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7.
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Publicidade : fundamentos, estratégicos , processos criativos, planeamento de meios e outras técnicas de comunicação / Luís Rasquilha
Book
Publication
Lisboa : Gestãoplus, 2009
Description
263, [1] p. :
il., gráf.
LocationBiblioteca Universidade Europeia (QBN), Biblioteca IPAM Porto, Biblioteca IADE-UE
Availability
Available (3).
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8.
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Como planificar a publicidade / coord. de Don Cowley
Book
Publication
Mem Martins : Cetop, D.L. 1991
Description
184 p. :
il. ;
24 cm
LocationBiblioteca IADE-UE
Availability
Available (1).
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9.
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Communication Arts : advertising annual 41 / editor and designer Patrick Coyne
Book
Publication
Menlo Park : Coyne & Blanchard, 2000
Description
290 p. :
il. ;
28 cm
LocationBiblioteca IADE-UE
Availability
Reference (1).
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10.
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La publicité : principes et méthodes / Jean-Claude Dastot
Book
Publication
[S.l.] : Gérard & Cº, 1973
Description
287 p. ;
19 cm
LocationBiblioteca IADE-UE
Availability
Reference (1).
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11.
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Channels of desire : mass images and the shaping of American consciousness / Stuart Ewen, Elizabeth Ewen
Book
Publication
Minnesota : University of Minnesota Press, 1997
LocationBiblioteca IADE-UE
Availability
Available (1).
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12.
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La influencia de la publicidad en el consumo de cerveza / Juan A. Gimeno Ullastres, Juan E. Castañeda Fernández, Carolina Navarro Ruiz
Book
Publication
Madrid : Universidad Nacional de Educación a Distancia, 2006
Description
73 p.
LocationBiblioteca IADE-UE
Availability
Available (1).
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13.
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Técnica da publicidade / por A. Araújo Pereira
Book
Publication
Lisboa : Cosmos, 1942
Description
114 p. ;
20 cm
LocationBiblioteca IADE-UE
Availability
Reference (2).
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14.
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APAN notícias
Periodical
Publication
Lisboa : APAN- Associação Portuguesa de Anunciantes, 1996-
Description
;
30 cm
LocationBiblioteca IADE-UE
Availability
Available (1).
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15.
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A propósito de la publicidad / Carlos Pajuelo de Arcos
Book
Publication
Valencia : Fundación Universitaria San Pablo C.E.U., 1999
Description
331 p. ;
24 cm
LocationBiblioteca IADE-UE
Availability
Available (1).
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16.
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La publicité selon Ogilvy / David Ogilvy ; trad. Elie Vannier
Book
Publication
Paris : Dunod, 1984
Description
224 p. :
il. ;
25 cm
LocationBiblioteca IADE-UE
Availability
Available (1).
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17.
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Publicidade para o público / por F. de Carvalho Henriques
Book
Publication
Cenda Nova : Bertrand, [197-?]
Description
181 p. ;
18 cm
LocationBiblioteca IADE-UE
Availability
Reference (1).
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18.
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Coca-Cola com todos
Article
Analítico
Briefing,
Nº 20 (Abril 2011),
p. 12
LocationBiblioteca IADE-UE
Availability
Available (1).
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19.
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Ogilvy on advertising / David Ogilvy
Book
Publication
London : Pan Books, 1983
Description
224 p. :
il. ;
25 cm
LocationBiblioteca IADE-UE
Availability
Available (1).
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20.
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Best of Ogilvy 3 / Tham Khai Meng... [et al.]
E-resource
Publication
[S.l.] : Ogilvy, 2012
Description
153 p. :
il. ;
30 cm +
1 DVD
LocationBiblioteca IADE-UE
Availability
Available (1).
Reference (1).
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