Normal view MARC view ISBD view

Brand management : co-creating meaningful brands / Michael Beverland

Main Author Beverland, Michael Publication Los Angeles : Sage, 2018 Description XVI, 400 p. : il. ; 24 cm ISBN 9781473951983 Topical name Branding
Marca - Gestão
Brand equity
Criação coletiva
Marca - Criação
CDU 658
659
Tags from this library: No tags from this library for this title. Log in to add tags.
    average rating: 0.0 (0 votes)
Holdings
Item type Current location Call number Status Date due Barcode Item holds
Book Biblioteca IADE-UE
658.8[M] BEV Available IA13870
Total holds: 0

There are no comments for this item.

Log in to your account to post a comment.